We’re music people. We’re brand builders. We aspire to inspire. And we’re full of good ideas.
Paul Anthony
Founder and CEO
Paul Anthony is Rumblefish’s entrepreneurial Pied Piper: his vision for a company that simultaneously improves the quality of music being used by the business world while enabling “middle-class” musicians to earn a good living is what drives Rumblefish’s constant evolution.
Paul founded Rumblefish in 1996 after recognizing that music can create powerful emotional connections between organizations and their audiences. Paul also recognized that this is possible only when businesses have easy access to high-quality music. So he and his team began reinventing music licensing.
A musician in his own right, Paul produced recordings with Grammy award-winning artist Sarah McLachlan, composed full orchestral scores for feature films, and frequently co-produces with established artists such as the King of Funk, George Clinton. Paul frequently shares his expertise with regard to music-related copyright issues, speaking at industry events and giving interviews to a range of media outlets, including CNBC, CNN, Inc. Magazine, the Wall Street Journal, and Billboard.
Today, Paul’s brainchild is thriving: the Rumblefish Music Licensing Store is widely recognized as the leading online source of music for businesses; and Rumblefish’s sonic branding practice is setting the standard for the strategic use of music in building brands and delivering transformative customer experiences.
Brian Rupp
Creative Director
Brian leads the creative effort at Rumblefish, but he’ll be the first to tell you that creativity pervades every aspect of any successful company. With this in mind, Brian plays the evangelist, preaching the gospel of inventive play and inspired ingenuity to Rumblefish’s “creatives” and “non-creatives” alike. For Brian, audiences’ indifference and the Gaping Maw of Convention are the enemies, and he rallies the troops daily by asking, “What if?” and “Why not?”
Previously, Brian was creative director at ID Branding, where he developed comprehensive branding and corporate identity programs for Kodak, Microsoft, Intel, and a bunch of other folks. His passion for music and his belief in its connective powers led him to Rumblefish, where he’s able to apply all that he’s learned to helping clients project their humanity and build lasting, more meaningful relationships with their audiences.
Richard Jankovich
Director of A&R and Licensing
Richard has a 10-plus year history in music licensing. During his first year at Rumblefish, Richard developed and implemented an effective licensing strategy that has led to network-wide licensing deals with MTV Network (over 13 channels), Rainbow Media (AMC, IFC, WE, VOOM), and Current TV. Acting as Director of A&R, Richard grew the pre-cleared song catalog from 4,000 to over 15,000 including such notable signings as Joe Budden (Def Jam), Xiu Xiu, Stars Of The Lid, the Feelies, and Face To Face.
As EVP of DeWolfe Music in New York, he steered the company’s music licensing business to new levels of revenue while providing vision and leadership to the company’s staff of 15. Richard also launched a very successful catalog of sample-free hip-hop music for DeWolfe, launched the company’s inaugural integrated advertising campaign, and placed many tracks in impressive projects, like Oscar Winner Brokeback Mountain; Talladega Nights; NBC’s Ed and Medium; and Robert Altman’s The Company.
Richard’s interest in music synchronization began during in his tenure at EURO/RSCG, where he was involved in selecting music for clients such as Intel, NASDAQ, Evian and Volvo. He also created original scores for MCI commercials, Volvo promotion materials, and EURO/RSCG’s corporate communications.
While in New York, Richard studied film music with the acclaimed faculty of New York University’s graduate program while simultaneously leading the electro-pop band Burnside Project, whose song, "Cue The Pulse To Begin" was the theme for Showtime's Queer As Folk. Richard continues to create music under the name “Pocket” including remixes for artists Of Montreal, Kristin Hersh, Elk City, Mendoza Line, and Dirty On Purpose.
Amy Hassler
Director of Business Development
Amy is a business development and marketing specialist with nearly fifteen years experience in the creative services industry. Originally from Texas, Amy earned a Bachelor of Science in Radio/TV/Film Production from the University of Texas at Austin and went on to pursue an M.A. in Communications from the University of New Mexico. She began her professional career in advertising as an Account Coordinator at JWT/San Francisco before making the transition into commercial sales for a regional film production company. Following that, Amy became a Coordinating Producer for Portland, OR –based animation studio Will Vinton Studios (now Laika). During her tenure at Vinton, Amy played an instrumental role in the launch of Character, a brand consulting offshoot of the studio.
In 2001, Amy accepted a position with Rhythm + Hues Studios in Los Angeles, an internationally renowned animation and visual effects studio. As the Executive Producer and head of the commercial unit, Amy oversaw production and client relations on a number of high profile advertising campaigns including Geico, Mercedes Benz, Electronic Arts and Microsoft Xbox.
Throughout her career, Amy has offered strategic marketing insight and helped grow new business for her clients from Fortune 100 and 500 companies such as McDonalds, Kraft, Discover, Toyota, Microsoft and General Mills.
Amy also makes a mean margarita and she considers her greatest creative endeavors to be her two children, Hudson and Helena.

